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THE ADVERTISING COUNCIL INC
Doing business as THE ADVERTISING COUNCIL INC
NEW YORK, NY, 10017
UnclaimedClaim this profile (free)
Prime contracting experience
16 records from government sources. Past participation is not evidence of current teaming interest.
| Role | Agency | Description | Vehicle | Obligated | Action date | Period |
|---|---|---|---|---|---|---|
| Prime | Department of Veterans Affairs Department of Veterans Affairs | VHA OSPS DONATED MEDIA ASSETS | — | $2,263,372 | Sep 16, 2026 | Sep 28, 2026 – Sep 27, 2027 |
| Prime | Department of Transportation National Highway Traffic Safety Administration | TITLE: CHILD CAR SAFETY PUBLIC SERVICE ADVERTISING CAMPAIGN ACTION: ACTION: ISSUE TASK ORDER UNDER AN INDEFINITE DELIVERY INDEFINITE QUANTITY CONTRACT AWARDED TO THE ADVERTISING COUNCIL INC. | 693JJ922D000020USAspending | $10,842,858 | Sep 10, 2026 | Sep 13, 2022 – Sep 29, 2027 |
| Prime | Department of Transportation National Highway Traffic Safety Administration | TITLE: DRUG-IMPAIRED DRIVING SOCIAL NORMING CAMPAIGN ACTION: ISSUE TASK ORDER UNDER AN INDEFINITE DELIVERY INDEFINITE QUANTITY CONTRACT AWARDED TO THE ADVERTISING COUNCIL INC. | 693JJ922D000020USAspending | $5,137,504 | Jun 17, 2026 | Sep 16, 2022 – Sep 29, 2027 |
| Prime | Department of Transportation National Highway Traffic Safety Administration | TITLE: HEATSTROKE PREVENTION PUBLIC SERVICE ADVERTISING CAMPAIGNS ACTION: ISSUE TASK ORDER UNDER AN INDEFINITE DELIVERY INDEFINITE QUANTITY CONTRACT AWARD TO THE ADVERTISING COUNCIL INC. | 693JJ922D000020USAspending | $12,126,128 | Jun 16, 2026 | Aug 30, 2022 – Sep 29, 2027 |
| Prime | Department of Transportation National Highway Traffic Safety Administration | TITLE: TEXTING AND DISTRACTED DRIVING SOCIAL NORMING CAMPAIGN ACTION: ISSUE TASK ORDER UNDER AN INDEFINITE DELIVERY INDEFINITE QUANTITY CONTRACT AWARDED TO THE ADVERTISING COUNCIL INC. | 693JJ922D000020USAspending | $5,755,872 | Jun 16, 2026 | Aug 30, 2022 – Sep 29, 2027 |
| Prime | Department of Transportation National Highway Traffic Safety Administration | TITLE: ALCOHOL-IMPAIRED DRIVING SOCIAL NORMING CAMPAIGN ACTION: ACTION: ISSUE TASK ORDER UNDER AN INDEFINITE DELIVERY INDEFINITE QUANTITY CONTRACT AWARDED TO THE ADVERTISING COUNCIL INC. | 693JJ922D000020USAspending | $6,253,468 | May 12, 2026 | Aug 25, 2022 – Sep 29, 2027 |
| Prime | Executive Office of the President Executive Office of the President | MEDIA CAMPAIGN | 11316022A0009EOPUSAspending | $499,999 | May 5, 2026 | Sep 28, 2022 – Sep 29, 2023 |
| Prime | Department of Veterans Affairs Department of Veterans Affairs | THE OBJECTIVE OF THIS REQUIREMENT IS TO CONTINUE DEVELOPMENT, IMPLEMENTATION, AND ASSESSMENT OF NEW ASSETS FOR A LARGE-SCALE, FULLY INTEGRATED, DONATED MEDIA PUBLIC SERVICE CAMPAIGN THAT SUPPORTS SPP. | — | $6,358,176 | Jan 8, 2026 | Sep 28, 2023 – Sep 27, 2026 |
| Prime | Department of Homeland Security Federal Emergency Management Agency | 2024 READY CAMPAIGN | — | $1,502,654 | Feb 17, 2025 | Feb 27, 2024 – Feb 17, 2025 |
| Prime | Department of Homeland Security Federal Emergency Management Agency | FEMA'S READY CAMPAIGN | 70FA4020D00000003USAspending | $5,118,145 | Jan 13, 2025 | Mar 2, 2020 – Feb 26, 2023 |
| Prime | Executive Office of the President Executive Office of the President | NATIONAL MEDIA CAMPAIGN | 11316022A0009EOPUSAspending | $600,000 | Aug 12, 2024 | Aug 15, 2024 – Aug 14, 2025 |
| Prime | Department of Veterans Affairs Department of Veterans Affairs | OMHSP SUICIDE PREVENTION NATIONAL CAMPAIGN | — | $6,201,168 | May 15, 2024 | Sep 28, 2020 – Sep 27, 2023 |
| Prime | Executive Office of the President Executive Office of the President | MEDIA CAMPAIGN | 11316022A0009EOPUSAspending | $1,000,000 | Aug 14, 2023 | Aug 14, 2023 – Aug 14, 2024 |
| Prime | Department of Homeland Security Federal Emergency Management Agency | ADVERTISING COUNCIL, INC. SUPPORT THAT INCLUDES CONTINUED FEMA READY CAMPAIGN PROGRAM SUPPORT FOR THE 2023 NATIONAL PREPAREDNESS MONTH. | — | $1,500,000 | Mar 7, 2023 | Feb 27, 2023 – Feb 26, 2024 |
| Prime | Department of Homeland Security Federal Emergency Management Agency | IGF::OT::IGF TASK ORDER FOR THE CONTRACTOR TO DEVELOP AND UTILIZE A VAST AND BROAD RANGE OF MULTIMEDIA CHANNELS TO SPREAD PREPAREDNESS MESSAGES TO THE PUBLIC IN SUPPORT OF FEMA READY CAMPAIGN. | HSFE9014D0046USAspending | $1,334,539 | Oct 4, 2022 | Sep 21, 2016 – Sep 20, 2017 |
| Prime | Department of Transportation National Highway Traffic Safety Administration | TITLE: OBTAIN MEDIA SERVICES - DRUGGED DRIVING PUBLIC SERVICE CAMPAIGN ACTION: ISSUE A NEW TASK ORDER UNDER DTNH22-17-D-00076 DESCRIPTION: THIS PROCUREMENT SEEKS TO ISSUE A NEW TASK ORDER UNDER DTNH22-17-D-000276 TO SUPPORT NHTSA'S DRUGGED IMPAIRED DRIVING PUBLIC SERVICE CAMPAIGN. THIS TASK ORDER WILL BE ISSUED UNDER THE EXPEDITED PROCESS OUTLINED IN SECTION G.7.2 EXPEDITED TASK ORDER PROCESS UNDER DTNH22-17-D-00076, MEDIA SERVICES FOR TRAFFIC SAFETY PUBLIC SERVICE CAMPAIGNS. TO MEET A NHTSA COMMITMENT IN AN EFFECTIVE AND EFFICIENT MANNER, NHTSA MUST BEGIN DEVELOPING A DRUGGED IMPAIRED DRIVING SOCIAL NORMING CAMPAIGN. THE WORK FALLS UNDER THE SCOPE OF DTNH22-17-D-00076. STATEMENT OF WORK: THE ATTACHED STATEMENT OF WORK DETAILS THE REQUIREMENTS FOR THIS PROCUREMENT. THIS TASK ORDER IS BEING ISSUED UNDER THE EXPEDITED PROCESS THEREFORE THE CONTRACTOR'S TECHNICAL AND COST PROPOSALS ALONG WITH THE SUPPORTING DOCUMENTS ARE ATTACHED. THE COR (TO)'S TECHNICAL AND COST PROPOSALS EVALUATION IS ALSO ATTACHED. THIS TASK ORDER WILL BE INCREMENTALLY FUNDED PENDING RECEIPT OF UNFUNDED REQUEST FUNDS. ESTIMATED BUDGET: $4,300,000.00 FY 18 FUNDING: $1,500,000.00 FY 19 FUNDING: $800,000.00 FY 20 FUNDING: $1,200,000.00 FY 21 FUNDING: $800,000.00 PERIOD OF PERFORMANCE: DATE OF AWARD THROUGH SEPTEMBER 30, 2022 BASE YEAR (YEAR 1): DATE OF AWARD THROUGH SEPTEMBER 30, 2019 OPTION YEAR 1 (YEAR 2): OCTOBER 1, 2019 THROUGH SEPTEMBER 30, 2020 OPTION YEAR 2 (YEAR 3): OCTOBER 1, 2020 THROUGH SEPTEMBER 30, 2021 OPTION YEAR 3 (YEAR 4): OCTOBER 1, 2021 THROUGH SEPTEMBER 30, 2022 SUPPORTING DOCUMENTS: 18-000916: CO APPROVAL FOR EXPEDITED PROCESS 18-000916: CONTRACTOR COST PROPOSAL ATTACHMENT 18-000916: CONTRACTOR COST PROPOSAL 18-000916: CONTRACTOR TECHNICAL PROPOSAL 18-000916: COR REQUEST FOR EXPEDITED PROCESS 18-000916: COR TECHNICAL AND COST EVALUATION MEMO 18-000916: IGCE 18-000916: SIGNED 4200 18-000916: SIGNED AA LATE MEMO 18-000916: SIGNED ALT COR NOMINATION MEMO 18-000916: SIGNED COR NOMINATION MEMO 18-000916: SIGNED D AND F CHECKLIST 18-000916: SIGNED IT REQUISITION CHECKLIST 18-000916: SIGNED R AND D QUESTIONNAIRE 18-000916: STATEMENT OF WORK | DTNH2217D00076USAspending | $4,600,000 | Jan 4, 2022 | Jul 30, 2018 – Sep 29, 2022 |
Contract vehicles are shown only when present in the source record. Linked award numbers and vehicles open the authoritative record on USAspending.gov.
Agencies supported
- Executive Office of the PresidentGov-sourced
- Department of Veterans AffairsGov-sourced
- Department of TransportationGov-sourced
- Department of Homeland SecurityGov-sourced
Government-sourced data comes from SAM.gov, SBA and USAspending.gov and is attributed to its source. Items marked company-reported were provided by the company and are verified by FedSub only where labeled. FedSub is a private company and is not affiliated with SBA, GSA/SAM.gov, or any government agency.